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Digital Transformation: Leverage and Innovation

William Moore, |

In this three-part series, I discuss how the adoption of digital technology can be key to your digital transformation and business success.

We are all connected

Today, we’re connected to a huge digital ecosystem built on social interaction – allowing people to be mobile while utilising analytics, cloud and other technologies. But where does digital transformation fit into this picture?

It’s estimated that over 3 billion people are connected and there are more coming.

Globally, we have downloaded 100 billion apps and each day there are two billion photos taken, most of which are stored in the cloud. We are using Facebook, Twitter, eBay, Amazon, Linkedin, What’s App, Skype etc.

With this social and commercial online experience people have gained a level of digital competence and digital usage – spread across all demographics. I think it’s clear we are now beyond the basics and we’ve achieved a functional level of what could be called digital literacy.

In business, the changes are just as dramatic, for example, there is approximately a 50/ 50 split of business solutions being provided in the cloud verses on-premise. And by next year that’s expected to be more like 70/30 split in favour of the cloud.

In the not too distant future, the Internet of Things (IoT) will have 100s of billions of sensors connected via 100s of thousands of devices – bringing more integration and a lot more data.

In this first blog, I want to raise three key points businesses are asking around digital transformation:

  1. What is the next strategic opportunity?
  2. Speed vs productivity?
  3. What should be done to meet expectations?

What is the next strategic opportunity?

You need to understand and plan on how you can take advantage of this digital literacy, so you can clearly identify new strategic business opportunities, and transform what and how your business will utilise these digital technologies.

The focus must be on the emerging relationship between people, technology and the whole ecosystem of interactions; how digital technologies can support better ‘real world’ and ‘real-life’ exchanges.

Speed vs productivity?

The digital revolution, by nature, is about people expecting to interact – anytime, anywhere.

Ultimately, this change in behaviour has increased the volume and velocity of technology requests coming to and from your business. Therefore, your new technologies focus must be on helping you and your employees remain organised, productive and connected.

And what about speed? Speed is not just about how quickly a business process can meet a customer’s existing expectation! It’s also about how quickly you can change a business process and the technology supporting it – to meet changing expectations. This is where new technology becomes a strategic business tool used to increase competitive advantage.

What should be done to meet expectations?

Finally, when considering your digital transformation – you need to choose a technology platform that is open and progressive. You don’t want to end up in a technology cul-de-sac in the future.

Finding the right technology can start with finding the right partner. Your partner can assist you in planning at a high level what you want to achieve for your organisation, form a digital strategy and plan of how you are going to deploy and use your new digital technologies.


Digital transformation is considered the next step in the global adoption of digital technologies. When considering your journey, it’s crucial to plan and have a long-term view – so that you make informed decisions to suit your business today and in the future!

I invite you to watch my recent webinar to hear how businesses are leading the way with their digital journey.

Click this link to read Part 2 or Part 3 of this three-part series.